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Certificate in Strategic Thinking & Planning

Certificate in Strategic Thinking & Planning

Boost your strategic edge with our Certificate in Strategic Thinking & Planning. Master essential frameworks, make smarter decisions, and drive your organization’s success—ideal for leaders and professionals at all levels.

Program Overview

Empowering Leaders to Think Strategically and Achieve Results

Strategy is about identifying where you are, where you want to be, and determining the best way to get there. It involves not only deciding what to do but also what not to do—that is, making strategic trade-offs—as well as choosing where to go, why, when, and how.

This intensive workshop focuses on practical strategy in action. Throughout the course, we will examine a wide range of strategic thinking and analysis models and assess their relevance to today’s business climate. We will explore various approaches to strategic thinking, including sustainability, tensions, psychology, behavioral strategy, and how to blend creativity with entrepreneurship.

By identifying the critical link between a business’s overall vision and the operational decisions needed to implement and support the strategy, this workshop will cover numerous strategic models and frameworks. It will also provide the language and concepts necessary to give delegates the confidence to apply these models within their own organizations. Attending this workshop will boost your confidence in bridging the gap between strategy creation and implementation, thereby increasing the likelihood of success in your organization.

The course is highly interactive, combining theory with practical sessions. You will have the opportunity to share your experiences, learn from others through group discussions, and enhance your skills through a series of individual and group exercises.

 


Brought to you in partnership with Informa Connect Academy

This course is delivered in collaboration with BSI Global partner, Informa Connect Academy, a global leader in professional training and education. Together, we provide access to expert-led, industry-relevant learning experiences that help professionals like you stay ahead.

Earn the Informa Learning Certificate (ILC)Informa Academy ILC

Upon completion, you will receive the Informa Learning Certificate (ILC)—a credential recognized for its rigorous standards and real-world impact. Each ILC-accredited course is independently validated to ensure you gain practical skills and knowledge that are relevant, actionable, and aligned with global workforce needs.

 


Learning Outcomes

By the end of this course, you’ll gain the knowledge and practical skills to transform your approach to strategy. These learning outcomes are designed to empower you to think critically, act decisively, and lead your organization confidently through today’s complex business landscape. Here’s what you’ll achieve:

  • Understand the concept of ‘Strategic Thinking’ and the principles involved in setting the direction of your organization or business unit
  • Leverage the tools and frameworks that you can apply to the process of strategic thinking
  • Translate strategic intentions into operational plans against which the progress of your organization can be planned
  • Identify the need for flexibility in strategic plans and how to respond to external circumstances – avoiding the danger of strategic rigidity
  • Create your own ‘strategist’s check list’ to ensure that you are thinking and planning strategically

 


Who Should Attend Training?

This course is designed for Executives, Senior Managers, Business Unit Leaders, Regional Heads, professionals working in Strategic Planning departments, and anyone seeking a solid understanding of the frameworks and tools that shape strategic thinking.

It is also ideal for individuals who are already familiar with strategic concepts but would benefit from an intensive refresher on the latest thinking. Covering strategic thinking from a foundational “101” level through to more advanced concepts, the course is suitable for both those with no prior experience and those with some background in strategic thinking.

 


Certification Requirements

Learners must meet two criteria to be eligible for the Informa Learning Certificate (ILC), issued in collaboration with The Balanced Scorecard Institute (BSI):

Assessment

Learners are required to complete the end-of-course assessment with a pass mark of 70%

Attendance

Eligibility for the end-of-course assessment is linked to full attendance
Unavoidable absence of up to 2 hours of the total course duration may be considered upon prior written approval to Informa Connect Academy

Learners who do not qualify for the ILC/BSI certificate will receive a Certificate of Attendance from Informa Connect Academy, indicating the number of hours attended.

 


Course Outline

Introduction

  • Workshop objectives
  • Delegate objectives
  • Housekeeping
  • Agenda

Overview: Strategic Thinking vs Strategic Planning

  • John Adair’s Action Centred Leadership (ACL)
  • Strategy definition
  • Approaches to strategy and strategic thinking
  • 6 Dimensions of strategy
  • 4 Approaches to strategy
  • Porter vs Hamel
  • The need for strategy
  • Strategy formulation, implementation and management
  • Levels of strategy

A Model for Strategic Thinking and Planning

  • 7s Framework
  • Strategy as a design process
  • The Business Diamond
  • Planned vs Emergent Strategy
  • Reactive Strategy

Strategic Thinking

    Industry Analysis

    • Defining the ecosystem
    • STEEPLE analysis
    • Industry 4 Cs analysis
    • Competitor analysis
    • Porter’s 5 Forces
    • Defining industry Key Success Factors (KSFs)

    Organization Analysis: Mission and Vision

    • Creating a compelling mission: From what? to why?
    • Mission vs Vision
    • Strategy as a visioning process
    • Mission statements
    • Market positioning
    • 4 Ps positioning
    • Organizational culture
    • Case Study – New business model in the movie theatre industry

      Organizational Analysis: Resources and Capabilities

      • Resources vs Capabilities
      • Core competencies
      • Key Strengths Matrix
      • Identifying areas of competitive advantage
      • Value Chain analysis
      • Strategic Importance Matrix
      • Relative Strength Matrix
      • SWOT
      • Gap analysis

      Organizational Analysis: Systems and Structures

      • Human activity and goal alignment
      • Mechanistic vs Organic structures
      • Organizational structures

      Strategic Planning

        Sustained Competitive Advantage

        • Isolating Mechanisms
        • Economic Moat
        • Types of Competitive Advantage
        • Differentiation Strategies
        • Cost Leadership

        Competitor Analysis

        • Competitor response
        • Blue and Red Ocean strategy
        • 4 Action Framework
        • Treacy and Wiersema Trade-Off Matrix
        • Case Study – Identifying Blue Oceans in the gaming industry

        Growth Strategies: Internationalization

        • Trade vs Investment
        • Comparative Advantage
        • Porter’s National Diamond
        • How to expand overseas
        • Globalization

        Growth Strategies: Diversification

        • BCG Matrix
        • Ansoff Marketing Strategies Matrix
        • Economies of Scope Options for Diversification
        • Burgleman’s Strategy Dynamics Model

          Growth Strategies: Organic vs Acquisition

          • Growth strategies
          • Market Entry
          • Market Exit
          • Hrebiniak’s Strategy Execution
          • Organic vs Acquisition
          • Case Study – A strategic dilemma in the navigation industry

          Strategic Implementation

          • Single vs Double Loop learning
          • Positive vs Negative Feedback Loops
          • Measuring Strategy: Budgeting and Forecasting
          • Balanced Scorecard
          • Optimizing Performance
          • Variance Analysis and Root Cause Analysis
          • Capital Budgeting and Building the Business Case
          • Change Management
          • The Kubler-Ross Change Curve
          • Carnall’s Coping Cycle
          • Kotter’s Change Model
          • Stakeholder and Sphere of Power

           

          Schedule and Registration

          DatesCourse TitleLocationRegion
          4/1/2024AI essentialsGenerative AI Essentials for Strategic Advantage & Competitive Edge
          Register >> AI Essentials
          LIVE ONLINEUSAOnlineAI Essentials
          4/23/2024Lead w/ImpactLead with Impact
          Register >> Sessions on Tuesdays & Thursdays (Discount Code: STRATEGY5)
          LIVE ONLINEUSAIn PersonLead with Impact
          2/3/2024LBL-ForesightMastering Foresight: Scenario-Based Planning Certification for Public Sector
          Register >> Scenario-Based Planning (Discount Code: SMG-LBL)
          LIVE ONLINEUSAOnlineScenario-Based Planning
          2/18/2025Feb. 18-20 & 25-26 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          LIVE ONLINECaribbeanOnlineBSP
          7/10/2025CSS Summit 2025 Annual Caribbean Strategy Summit
          Register >> Day 1: Symposium - Day 2: Strategic Planning Essentials
          St. KittsCaribbeanIn PersonOther
          9/29/2025Sep. 28-Oct. 2 Saudi Strategy Week
          Register >> Agenda
          RiyadhKSAIn PersonOther
          9/29/2025Sep. 28-Oct. 2 Balanced Scorecard Professional Certification (Saudi Strategy Week)
          Register >> BSP Boot Camp
          RiyadhKSAIn PersonBSP
          9/29/2025Sep. 28-Oct. 2 KPI Professional Certification (Saudi Strategy Week)
          Register >> KPI Boot Camp in Arabic
          RiyadhKSAIn PersonKPI-P
          9/29/2025Sep. 28-Oct. 2 Strategy Execution Professional Certification (Saudi Strategy Week)
          Register >> Strategy Execution Professional
          RiyadhKSAIn PersonStrategy Execution
          9/29/2025Sep. 28-Oct. 2 Certificate in Strategic Business Planning (Saudi Strategy Week)
          Register >> Certificate in Strategic Thinking & Planning
          RiyadhKSAIn PersonStrategic Thinking and Planning
          9/29/2025Sep. 28-Oct. 2 Certificate in Strategic Business Planning (Saudi Strategy Week)
          Register >> Certificate in Strategic Business Planning
          RiyadhKSAIn PersonStrategic Business Planning
          9/29/2025Sep. 29-Oct. 10 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          LIVE ONLINEUSAOnlineBSP
          10/6/2025Oct. 6-9Certificate in Strategic Business Planning
          Register >> Certificate in Strategic Business Planning
          LIVE ONLINE or DubaiUAEOnline & In PersonStrategic Business Planning
          10/12/2025Oct. 12-15Certificate in Strategic Thinking & Planning
          Register >> Certificate in Strategic Thinking & Planning
          DohaQATAROnline & In PersonStrategic Thinking and Planning
          10/12/2025Oct. 12-16 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          LIVE ONLINE or DubaiUAEOnline & In PersonBSP
          10/13/2025Oct. 13-17 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          LIVE ONLINESOUTH AFRICAOnlineBSP
          10/20/2025Oct. 20-24 Balanced Scorecard Professional Certification
          Register >>BSMP Application
          LagosNIGERIAIn PersonBSMP
          10/20/2025Oct. 20-24 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          SydneyAUSTRALIAIn PersonBSP
          10/27/2025Oct. 27-31 KPI Professional Certification
          Register >> KPI Boot Camp
          LIVE ONLINE or PretoriaSOUTH AFRICAOnline & In PersonKPI-P
          10/27/2025Oct. 27-31 KPI Professional Certification
          Register >> KPI Boot Camp
          SydneyAUSTRALIAIn PersonKPI-P
          11/3/2025Nov. 3-5 OKR Professional Certification
          Register >> OKR Boot Camp
          LIVE ONLINE or DubaiUAEOnline & In PersonOKR-P
          11/3/2025Nov. 3-6Certificate in Strategic Thinking & Planning
          Register >> Certificate in Strategic Thinking & Planning
          LIVE ONLINE or DubaiUAEOnline & In PersonStrategic Thinking and Planning
          11/3/2025Nov. 3-7 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          LIVE ONLINEUSAOnlineBSP
          11/3/2025Nov. 3-7 Certificación Profesional del Cuadro de Mando Integral
          Register >> Curso de Certificación BSP en español
          LIVE ONLINEUSAOnlineBSP Spanish
          11/9/2025Nov. 9-13 Balanced Scorecard Professional Certification in Arabic
          Register >> BSP Boot Camp Arabic
          DohaQATARIn PersonBSP
          11/9/2025Nov. 9-13 KPI Professional Certification
          Register >> KPI Boot Camp
          Abu DhabiUAEIn PersonKPI-P
          11/10/2025Nov. 10-13 Strategy Execution Professional Certification
          Register >> Strategy Execution Professional
          LIVE ONLINEUSAOnlineStrategy Execution
          11/17/2025Nov. 17-20Strategy Execution Professional Certification
          Register >> Strategy Execution Professional
          LIVE ONLINE or DubaiUAEOnline & In PersonStrategy Execution
          11/17/2025Nov. 17-21 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          PretoriaSOUTH AFRICAIn PersonBSP
          11/17/2025Nov. 17-21 Balanced Scorecard Professional Certification
          Register >>BSP Part 1 - BSP Part 2 - BSP Boot Camp
          LagosNIGERIAIn PersonBSP
          11/23/2025Nov. 23-27 KPI Professional Certification
          Register >> KPI Boot Camp
          DohaQATARIn PersonKPI-P
          11/24/2025Nov. 24-27Certificate in Strategic Thinking & Planning
          Register >> Certificate in Strategic Thinking & Planning
          LondonUKIn PersonStrategic Thinking and Planning
          11/24/2025Nov. 24-28 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          LondonUKIn PersonBSP
          11/24/2025Nov. 24-28 Balanced Scorecard Master Professional Application
          Register >> BSMP Application
          PretoriaSOUTH AFRICAIn PersonBSMP
          11/30/2025Nov. 30-Dec. 3Certificate in Strategic Business Planning
          Register >> Certificate in Strategic Business Planning
          DohaQATARIn PersonStrategic Business Planning
          11/30/2025Nov. 30-Dec. 4 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          DohaQATARIn PersonBSP
          12/3/2025Dec. 3-5 OKR Professional Certification
          Register >> OKR Boot Camp
          MelbourneAUSTRALIAIn PersonOKR-P
          12/7/2025Dec. 7-11 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          LIVE ONLINE or DubaiUAEOnline & In PersonBSP
          12/8/2025Dec. 8-10 OKR Professional Certification
          Register >> OKR Boot Camp
          SingaporeSINGAPOREIn PersonOKR-P
          12/8/2025Dec. 8-11Certificate in Strategic Business Planning
          Register >> Certificate in Strategic Business Planning
          LondonUKIn PersonStrategic Business Planning
          12/8/2025Dec. 8-12 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          LIVE ONLINEUSAOnlineBSP
          12/8/2025Dec. 8-12 KPI Professional Certification
          Register >> KPI Boot Camp
          LIVE ONLINEUSAOnlineKPI-P
          12/9/2025Dec. 9-11 OKR Professional Certification
          Register >> OKR Boot Camp
          LIVE ONLINEUSAOnlineOKR-P
          12/14/2025Dec. 14-18 Balanced Scorecard Professional Certification in Arabic
          Register >> BSP Boot Camp Arabic
          LIVE ONLINE or DubaiUAEOnline & In PersonBSP
          12/14/2025Dec. 14-18 Balanced Scorecard Master Professional Application
          Register >> BSMP Application
          LIVE ONLINE or DubaiUAEIn PersonBSMP
          12/14/2025Dec. 14-18 KPI Professional Certification
          Register >> KPI Boot Camp
          LIVE ONLINE or DubaiUAEOnline & In PersonKPI-P
          12/15/2025Dec. 15-18Strategy Execution Professional Certification
          Register >> Strategy Execution Professional
          LondonUKIn PersonStrategy Execution
          12/21/2025Dec. 21-25 KPI Professional Certification in Arabic
          Register >> KPI Boot Camp Arabic
          LIVE ONLINE or DubaiUAEOnline & In PersonKPI-P
          1/19/2026Jan. 19-23 Certificación Profesional del Cuadro de Mando Integral
          Register >> Curso de Certificación BSP en español
          LIVE ONLINEUSAOnlineBSP Spanish
          1/25/2026Jan. 25-29 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          LIVE ONLINE or DubaiUAEOnline & In PersonBSP
          1/26/2026Jan. 26-30 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          Atlanta, GAUSAIn PersonBSP
          1/26/2026Jan. 26-30 KPI Professional Certification
          Register >> KPI Boot Camp
          LIVE ONLINE or PretoriaSOUTH AFRICAOnline & In PersonKPI-P
          2/2/2026Feb. 2-5Certificate in Strategic Business Planning
          Register >> Certificate in Strategic Business Planning
          LIVE ONLINE or DubaiUAEOnline & In PersonStrategic Business Planning
          2/2/2026Feb. 2-13 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          LIVE ONLINEUSAOnlineBSP
          2/9/2026Feb. 9-12Strategy Execution Professional Certification
          Register >> Strategy Execution Professional
          LIVE ONLINE or DubaiUAEOnline & In PersonStrategy Execution
          2/16/2026Feb. 16-20 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          PretoriaSOUTH AFRICAIn PersonBSP
          2/18/2026Feb. 18-20 OKR Professional Certification
          Register >> OKR Boot Camp
          LIVE ONLINEUSAOnlineOKR-P
          2/23/2026Feb. 23-26 Strategy Execution Professional Certification
          Register >> Strategy Execution Professional
          LIVE ONLINEUSAOnlineStrategy Execution
          3/2/2026Mar. 2-13 KPI Professional Certification
          Register >> KPI Boot Camp
          LIVE ONLINEUSAOnlineKPI-P
          3/10/2026Mar. 10 Balanced Scorecard Essentials
          Register >> Balanced Scorecard Essentials
          LIVE ONLINEUSAOnlineBSC-Essentials
          3/16/2026Mar. 16-20 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          Washington, DCUSAIn PersonBSP
          3/17/2026Mar. 17 KPI Essentials
          Register >> KPI Essentials
          LIVE ONLINEUSAOnlineKPI Essentials
          3/23/2026Mar. 23-27 Balanced Scorecard Master Professional Application
          Register >> BSMP Application
          PretoriaSOUTH AFRICAIn PersonBSMP
          4/19/2026Apr. 19-23 Balanced Scorecard Professional Certification in Arabic
          Register >> BSP Boot Camp Arabic
          LIVE ONLINE or DubaiUAEOnline & In PersonBSP
          4/26/2026Apr. 26-30 KPI Professional Certification
          Register >> KPI Boot Camp
          LIVE ONLINE or DubaiUAEOnline & In PersonKPI-P
          5/18/2026May 18-21Certificate in Strategic Thinking & Planning
          Register >> Certificate in Strategic Thinking & Planning
          LIVE ONLINE or DubaiUAEOnline & In PersonStrategic Thinking and Planning
          5/18/2026May 18-22 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          PretoriaSOUTH AFRICAIn PersonBSP
          6/8/2026Jun. 8-11Strategy Execution Professional Certification
          Register >> Strategy Execution Professional
          LIVE ONLINE or DubaiUAEOnline & In PersonStrategy Execution
          6/15/2026Jun. 15-17 OKR Professional Certification
          Register >> OKR Boot Camp
          LIVE ONLINE or DubaiUAEOnline & In PersonOKR-P
          6/21/2026Jun. 21-25 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          LIVE ONLINE or DubaiUAEOnline & In PersonBSP
          6/22/2026Jun. 22-25 KPI Professional Certification
          Register >> KPI Boot Camp
          PretoriaSOUTH AFRICAIn PersonKPI-P
          6/28/2026Jun. 28-Jul. 2 KPI Professional Certification in Arabic
          Register >> KPI Boot Camp Arabic
          LIVE ONLINE or DubaiUAEOnline & In PersonKPI-P
          7/13/2026Jul. 13-17 Balanced Scorecard Professional Certification
          Register >> BSP Boot Camp
          PretoriaSOUTH AFRICAIn PersonBSP
          7/27/2026Jul. 27-30Certificate in Strategic Thinking & Planning
          Register >> Certificate in Strategic Thinking & Planning
          LondonUKIn PersonStrategic Thinking and Planning
          7/27/2026Jul. 27-31 Balanced Scorecard Professional Certification in Arabic
          Register >> BSP Boot Camp Arabic
          LondonUKIn PersonBSP
          7/27/2026Jul. 27-31 Strategy Execution Professional Certification
          Register >> Strategy Execution Professional
          PretoriaSOUTH AFRICAIn PersonStrategy Execution
          8/10/2026Aug. 10-14 KPI Professional Certification
          Register >> KPI Boot Camp
          LondonUKIn PersonKPI-P

          Free 5-Minute Assessment