Introduction to KPIs

Build meaningful KPIs that drive better decisions.

If your strategic plan looks great on paper but your KPIs are vague, misunderstood, or ignored, you are not alone. Many organizations measure too much, track the wrong things, or use metrics that no one trusts.

This Introduction to KPI Course gives you a practical, step-by-step way to design meaningful KPIs that support strategy, improve performance measurement, and show where action is needed.

In this course, you will learn how to connect KPIs to strategic objectives, avoid common measurement mistakes, and create performance measures that are clear, actionable, and useful in both reporting and decision-making.

What Is This Course?

The Introduction to KPI Course is a KPI training program that teaches you how to define, design, document, and use effective Key Performance Indicators to support strategy and decision-making.

You will learn a practical, repeatable approach to performance measurement so your KPIs become tools for action, accountability, and continuous improvement, not just numbers on a dashboard.

Who This Course Is For

The Introduction to KPI Course is designed for professionals who need a practical, structured way to build better performance measures and connect them to strategy.

It is especially valuable for:

• Strategy and planning professionals responsible for defining and tracking strategic results
• Managers and team leaders who want KPIs that support better decisions and accountability
• Analysts and reporting professionals who help teams measure, review, and communicate performance
• Internal consultants and facilitators who support KPI development across departments or programs
• Public sector, nonprofit, and private sector professionals who want a clear introduction to KPI design and performance measurement

This course is a strong fit if your organization already has KPIs, but they are too vague, too numerous, or not clearly tied to strategic priorities

What You Get

By the end of this course, you will be able to:

• Turn your strategic plan into clear, measurable results so everyone knows what success looks like and how it will be tracked
• Replace vanity metrics with meaningful indicators that drive decisions instead of just filling up reports
• Have more confident performance conversations because your KPIs are relevant, well-defined, and trusted across the organization
• Align teams, projects, and budgets with strategy using a simple, repeatable KPI design process
• Save time on reporting and firefighting by focusing on a concise set of measures that highlight real risks and opportunities
• Strengthen your credibility as a strategy and performance leader by using proven best practices, not guesswork

Course Outline: What is Covered

You will not just hear about KPIs, you will build them step by step.

Get Clear on Strategy and What to Measure

• Clarify strategic objectives so you know what success really looks like
• Translate goals into results and questions that KPIs must answer
• Spot common measurement traps that create noise instead of insight

Design Meaningful, Actionable KPIs

• Use a simple, repeatable method to design strong KPIs (from definition through target)
• Differentiate between good and bad measures using real examples
• Draft clear KPI documentation so everyone understands the measure the same way

Make KPIs Work in the Real World

• Link KPIs to projects, initiatives, and budgets so they actually drive behavior
• Build simple views and reports that tell a clear performance story
• Plan next steps: how to roll out and improve KPIs in your own organization over time

By the end of the three days, you will have a practical KPI design process you can reuse with your own teams, strategic plans, and performance reviews.

Program Costs

The US-based course is priced at $2,700.
International pricing will vary based on region.

Available discounts for courses hosted in the United States

Early Bird Discount Save $300 if you register 30 days before the course starts	Public Sector Discount Save $150 if you work for a non-profit or a government organization	Group Rate Discount Save $300 each if your team of 3 or more register for the same course

Schedule and Registration

Frequently Asked Questions (FAQ)

What is the Introduction to KPI Course?

The Introduction to KPI Course is a training that teaches KPI fundamentals and a step-by-step method for designing effective performance measures that support strategy and decision making.

Who is this KPI course for?

It is designed for managers, strategy and performance professionals, analysts, and internal consultants who need a practical introduction to KPIs and performance measurement.

Is this an online KPI course?

This course is offered in both formats. You can attend as a live online KPI course or join an in-person session at select locations, depending on the schedule that works best for you.

Does this KPI course include certification?

No. This is a non-certification KPI fundamentals course focused on core skills and practical application. Participants who want a credential can pursue more advanced KPI certification programs later.

Is This Course Right For You?

“We already have KPIs; we just need people to use them better.”

If your KPIs are not driving behavior, they are probably not designed well enough. In this course, you will learn how to refine and replace weak measures so people actually act on them.

“Our strategy is different; will this still apply?”

Yes. The approach you will learn is built to support strategy execution and performance improvement across different organizational models and sectors.

“We do not have time for a long program.”

This is a focused 3-day training, available in person and live online, designed for busy executives, strategists, and managers. It gets straight to what you need to design and use better KPIs.

“Our people are not data experts.”

They do not need to be. The language, tools, and exercises are simple and practical, so non-technical managers can confidently participate in KPI design and review.

“We have tried KPI workshops before and nothing stuck.”

This course is built around repeatable methods, practical templates, and real strategic planning scenarios. You leave with a process you can run internally, not just ideas.

About the Creator

Balanced Scorecard Institute (a Strategy Management Group company) has helped organizations around the world turn strategy into measurable results using the Balanced Scorecard and KPI best practices.

For more than 25 years, our senior consultants have worked with governments, banks, corporations, and non-profits to design strategic plans, build performance systems, and train leaders on how to use KPIs to manage more effectively, not just report.

This course distills that real-world experience into a focused, accessible program for strategy and planning professionals who want practical tools they can use immediately.

Bring Introduction to KPIs to Your Organization

To host Introduction to KPIs for your organization, contact us to schedule an onsite session (in-person or private live online) tailored to your team.