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Measurement with AI Needs Methodology

Measurement with AI Needs Methodology

I heard from one of our students about how counterproductive AI had been for their measurement development efforts. They were working on a thought leadership-related objective, and their AI prompt was something as simple as “KPIs for Thought Leadership”. AI suggested...
Using Technology to Connect on Strategy

Using Technology to Connect on Strategy

I found my kids in a familiar scene the other day: all three in the same room together ignoring each other while staring at their phones. It was a modern cliché, right? So is this another blog about how modern technology is turning us all into isolated zombies? Not so...
Will AI Replace the Strategy Consultant?

Will AI Replace the Strategy Consultant?

I get asked the same question a lot lately, sometimes seriously and sometimes with a snicker: “David, are you worried AI will replace strategy consultants like you?” My answer is simple: No. But it will replace bad ones. The Rise of AI in Strategy Work Artificial...
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