by David Wilsey | Sep 23, 2026 | Blog, Home Page
I heard from one of our students about how counterproductive AI had been for their measurement development efforts. They were working on a thought leadership-related objective, and their AI prompt was something as simple as “KPIs for Thought Leadership”. AI suggested...
by Joe DeCarlo | May 11, 2026 | Blog, Home Page
Digital Strategy Execution and Performance Reporting Matter because organizations that cannot connect strategy, initiatives, KPIs, and performance insights into a single, disciplined digital system are far more likely to drift, underperform, and lose confidence in...
by David Wilsey | Aug 28, 2024 | Blog, Home Page
“We need to leverage a more robust and agile infrastructure that enables more deep thinking about the future,” said my client’s VP of strategy. It was a standard planning session. We were discussing a common problem about a strategic objective and related initiatives...
by David Wilsey | Feb 27, 2024 | Blog, Home Page
At some point at every conference I attend, I see an example of one of my pet peeves of presentation visualization: the “magic arrow” slide. The presenter will be discussing a laundry list of factors related to some academic topic, like, say, effective leadership....
by David Wilsey | Jan 25, 2024 | Blog, Home Page
We need to turn data into intelligence. I have heard consultants say that my whole career and have noticed two common negative client reactions. The first is that this phrase is perceived as an empty platitude. Clients will nod their head briefly before saying, “Yes,...
